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The Spanish Outbound Travel Market to Africa and the Middle East
This report is part of the activities undertaken by UNWTO to support African and Middle Eastern countries in benefiting from the growing Spanish outbound travel market. The report aims to provide countries in Africa and the Middle East with, on one hand, a better understanding of the Spanish market – its size, main characteristics, needs and expectations – and on the other hand, information on the most efficient actions required for increasing tourism flows from the Spanish market to these two regions.
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