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All Publications of the UNWTO available in this Shop.

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Manual sobre turismo accesible para todos - Alianzas público-privadas y buenas prácticas

New Manual sobre turismo accesible para todos - Alianzas público-privadas y buenas prácticas

0.00 €
Esta publicación está solo disponible en versión electrónica y es gratuita.

Pinchar www.e-unwto.org para acceder a la versión electrónica.

El Manual Turismo accesible para todos – Alianzas público-priv...

(Language: Spanish)
Handbook on E-marketing for Tourism Destinations – Fully revised and extended version 3.0

New Handbook on E-marketing for Tourism Destinations – Fully revised and extended version 3.0

125.00 €
The fully updated and extended edition of the ETC/UNWTO Handbook on E-Marketing for Tourism Destinations presents a comprehensive overview of the continuously changing environment of e-marketing in the tourism sector. This handbook covers all essential aspects of an e-marketing strategy including strategic planning, branding measures, content-building, search engine optimization, e-commerce and email marketing. It also includes valuable information on how to use e-marketing as a way to collaborate with the travel trade and the media alongside recommendations for crisis communication.
(Language: English)
Number of Products: 184
Page 19 of 19

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